Hobbes
Hobbes is a wellness coach that helps busy people build healthy habits. Launching Spring 2026.

Notes On Building Hobbes

30
Mar

Chat with Hobbes

Hobbes launches in about 4 weeks. Between now and then, I want to share how the app works and the
3 min read
20
Mar

Alive

Are You Alive? That's been the most common question I've heard recently. Fair enough, it'
2 min read
09
Jul

Marketing

At Google, I helped launch Google Hotel Search. We quietly turned it on for 1% of searches with no announcement,
2 min read
13
Jun

Pricing

Quick note: I will be in Bangalore for two weeks starting June 18th. If you're around and free
1 min read
23
May

AI

This one isn't a Hobbes update - more an observation about what I'm seeing, and maybe
1 min read
16
May

Calorie Counting

This is what all diet tracking app dashboards look like: the main screen shows how many calories you’ve consumed
2 min read
19
Apr

Cloud Choice

One of the choices you need to make as a startup is the cloud provider you are going to use.
1 min read
21
Mar

Focus

Preventative health is a vast space spanning diet, movement, sleep, mental health, and social connections; and there are many solutions
2 min read
07
Mar

Future Health OS

My daughter Akira is 6. I often wonder what healthcare will look like when she's an adult. Predicting
2 min read
28
Feb

How To Earn Trust

“How do I know that this app is working for me?” is a common question people ask when using health
1 min read